Responsibility

Macca’s® in the Community

We like to be an active part of communities across New Zealand.

  • We believe we’ve got a responsibility to give back to our local communities. Every year we help set up and support sporting, educational, charitable and environmental programmes designed to help a wide range of people and communities.

    If you are interested in support for your school, club or organisation, please read our sponsorship information and apply online to get support.


    Community involvement

    McDonald’s® has been an active part of New Zealand communities since 1976, and we are proud of the positive contribution we make. Our restaurants and franchisees play pivotal roles in their local area, and we take our responsibilities seriously to make sure we are a good neighbour and a good corporate citizen wherever we go.

    To find out where your nearest McDonald’s is located click here.
    Visit our sponsorship section if you’re looking for sponsorship or support from your local restaurant.


    Junior sport: Football

    McDonald’s has been junior football’s biggest fan in New Zealand for 20 years. As the primary sponsor of junior football, we help over 50,000 kids and 6,000 coaches each season. We work with New Zealand football to make sure volunteer coaches around the country have the resources they need to help their Small Whites become future All Whites® and Football Ferns®. Our franchisees also sponsor football clubs around the country.

     

    Find more about junior football and check out a range of football training videos here.

    To download the McDonald’s Junior Football handbook and Skills Zone, click here.


    McDonald's Te Tai Tokerau Scholarship

    McDonald’s New Zealand established an annual sponsorship programme with AUT University in 1993. One of the longest running private tertiary scholarships in New Zealand, the primary aim of this scholarship was to extend education opportunities to Maori students from the Northland region, who may otherwise find it difficult to pursue a tertiary education. In 2016 the programme was extended to include a scholarship for students from the Gisborne Wairoa area.  


  • We receive lots of great ideas on how we can get involved in various types of events. To best present your proposal, read the guidelines below to see if your idea meets our criteria, then apply for either a local or national sponsorship.

    Application tips

    What we're looking for:

    We want to deliver valuable benefits to our customers and the wider community. We are especially dedicated to providing children with ways in which they can live balanced, active lives. Our sponsorships must reflect a grassroots and community focus.

     

    What we’re not looking for:

    Being one of many sponsors in a cluttered commercial environment.

     

    What we need from you:

    In your proposal, please include:

    • Name, details and credentials of your organisation
    • Determine whether this proposal is national or local
    • Description of the event or project for which sponsorship is sought
    • Where and when the event is being held
    • Timeline for projectProfile of the target audience
    • Details of other confirmed sponsors
    • Media partners and details of confirmed exposure=
    • Level of sponsorship sought (principal, co-sponsor, supplier etc)
    • Value-in-kind and cash requested
    • Details of the benefits of the sponsorship
    • Any further ideas you wish to include

    Applying

    Local sponsorships:

    Where possible, local sponsorships should be referred to your local restaurant manager or franchisee.

    National sponsorships:

    We will do our very best to respond to your proposal within two weeks of receiving it. We prefer to receive submissions by email.

    Contact Us

    If you cannot email your submission, please post it to:
    McDonald's Sponsorship Team
    PO Box 6644
    Wellesley Street
    Auckland 1141